Month: August 2013

Posted on by — Leave a comment

Are Gangsters Holding Your Keurig Hostage?

Gangsters!

 

“I don’t want your BuzzBox Coffee — I have a Keurig!”

 

This is what a friend of mine told me recently. I told her, “Great! But, did you know your Keurig is being held hostage by Gangsters?

 

“Wait! What are you talking about?”

 

Here’s what I told her. . .

1. Big Coffee’s Gangster Tactics Are Shackling Your Keurig’s Potential.

The Keurig machine is awesome, because it’s convenient. You just pop in your puck and go. But, consider this: a few of the big coffee companies have paid to have the exclusive rights to produce K-Cups.

Why does this matter to you? Well, for one, it severely limits your choice. Second, these coffee companies roast their coffee in big batches, pre-grind the coffee, and then store it for months in prepackaged K-Cups. These K-Cups can be 3 to 12 months old by the time you pop it into your Keurig. Since coffee goes stale after around 10 weeks — and even sooner after grinding — you’re being robbed of the beautiful flavors of freshly roasted coffee.

2. How Do I Beat These Coffee Gangsters?

How do you beat big coffee’s stale cronyism? Make your own K-Cup. Simply purchase freshly roasted coffee, grind it, and place it in your Keurig using the Solofill reusable filter. “Batta-bing-batta-boom” — you’ve got yourself a quick and easy, fresh and flavorful, K-Cup. The Solofill reusable filter also helps to alleviate the environmental burden on local landfills since prepackaged K-Cups aren’t recyclable.

3. Show me the money!

Why let big coffee companies extort you for K-Cup convenience? A stale, prepackaged K-Cup costs around 70 cents a cup. For around 35 cents a cup you can give yourself the top 1% of fresh, micro-roasted coffee. We’re talking USDA Certified Organic, Shade Grown, and Fairly Traded, and it’s still cheaper than that stale K-Cup.

When you consider that most people go through a pound of coffee every 2 weeks, this works out to saving $602 a year* just by using fresh, better-tasting coffee!

For example, here at Buzzbox Coffee, you can buy coffee that is hours young not months old. Buzzbox Coffee roasts and ships within 48 hours. So it’s the freshest coffee you can buy

 

Freshly roasted coffee is the most important factor in producing the best tasting-cup of coffee. So combine the convenience of your Keurig machine with the fresh taste of locally roasted coffee with Solofill’s reusable filter.

 

*Based on an average price of 80 cents per K-Cup versus 33 cents per cup of Buzzbox Coffee and drinking on average 2lbs of coffee per month.

 

 

Posted on by — Leave a comment

The Best Way to Store Coffee — Avoid These 5 Easy Polar Bear Mistakes

The Best way to Store Coffee: Avoid these 5 Polar Bear Mistakes

Why do Polar bears brew terrible coffee? Because, like many humans, they continue storing coffee in the freezer. I know. I know. HAAAARDY HAR HAR. But it’s true. Want to learn the best way to store coffee — check out the 5 Steps to NOT Storing Coffee Like a Polar Bear.

5 Steps To NOT Storing Coffee Like a Polar Bear

1. Want the best way to store coffee? Don’t expose the beans to extreme temperatures.

Many coffee lovers mistakenly store their coffee in the freezer, thinking they are preserving the freshness of their beans. Instead, the extreme cold deteriorates the oils that gives coffee its great flavor. So, don’t store them in the freezer or the oven. That’s right, the oven is just for cooking.

2. Want the best way to store coffee? Don’t expose the beans to direct sunlight.

The sun can cause the beans to fade in appearance and taste. So, keep the precious little beans in a cool, dry, and dark place. Just another step to the best way to store coffee beans.

3. Want the best way to store coffee? Don’t store your fresh roasted beans in the fridge!

The fridge will make your fresh roasted coffee stinky! Coffee is a deodorizer. If you leave it in the fridge, your coffee will absorb the flavors in your fridge. Leftover salmon. Last night’s kimchi. The carryout box with the bleu cheese burger — they’re all going to give your coffee a very different taste. But hey, if you need to get that smell out of your refrigerator, just leave a bowl of coffee beans in there. Just don’t brew them!

4.Want the best way to store coffee? Don’t expose the beans to oxygen.

Fresh roasted coffee beans are kind of like a loaf of bread. If you leave them out they’ll go stale. Stale. In fact if you don’t use them within 6 to 8 weeks they start to go stale too. Stale. Stale. Stale. So, oxygen deprivation is extremely important to maintaining the quality of your fresh roasted coffee beans. Stale.

5. Want the best way to store coffee? Don’t store your coffee in its own package.

You can store your beans in their packaging, just make sure to place the packaging in an airtight zip-loc bag and keep in a cool, dry place like a cupboard. Remember, coffee is a bakery item. It’ll go stale if you don’t keep it sealed. So, that’s the best way to store coffee! Just another step to the best way to store coffee beans.